DISH Network and NBC launch Interactive Ads

On May 20, 2008, DISH Network Corporation and NBC Universal announced an agreement to provide interactive trigger capabilities to NBC Universal's 14 television networks and 10 NBC owned-and-operated TV stations. DISH Network(r) subscribers who have a digital video recorder (DVR) will be able to use their remote controls to request more information from advertisers about their products or to receive coupons for various product discounts.

As consumer TV-watching patterns are changing, the initiative will provide advertisers with detailed reports and information about viewer participation with DISH Network's interactive products. Viewers will also benefit from the ability to instantaneously get more information about an advertised product. When finished, viewers are returned to their programming at the exact place they exited.

DISH Network subscribers with DVRs are able to view this interactive functionality. DISH Network's latest award-winning HD DVR, the ViP722, is a dual-tuner receiver that can record up to 500 hours of programming, more than any other DVR on the market. The ViP722 operates two televisions, one in HD and the other in standard definition, allowing customers to view programming from the receiver in separate rooms at the same time.

Dish Network HD Plans Still On Track

Dish Network dishHD subscribers can breathe a sigh of relief. Despite the recent launch failure of the AMC-14 satellite, Dish Network still plans on reaching their goal of 100 HD channels and 100 HD markets by the end of 2008. The AMC-14 satellite, launched Friday March 14, was the first of three satellites to be launched this year, enabling Dish Network to expand their High Definition programming. The satellite fell short of its intended orbit, but is said to be operating normally. A decision has not been made yet as to what to do with the satellite. Despite this setback, Dish Network still feels confident they can continue as planned with the HD rollout with two more launches scheduled for later this year.

This should come as good news to both current dishHD subscribers and future subscribers. Dish Network offers a wide range of standard and high defintion programming for much less than other digital cable or satellite tv providers. Also, new customers can upgrade to the Dish Network High Definiton DVR for free, which can cost as much as $299 with other providers. For more information on dishHD, contact All American Dish for the guaranteed lowest Dish Network prices at www.AllAmericanDish.com or call 1-877-444-4388.